Using window graphics is the perfect way to take advantage of the advertising space you’re already paying for: your windows.
If you have a boring storefront, who’s going to want to come inside? Even if customers notice your building, they won’t be enticed to take a closer look. With window graphics, you can turn disinterest into anticipation.
Here are five reasons to design and install window graphics at your Utah business:
1. Educate the Uninformed
If your business name doesn’t fully describe what you offer, then a creative, informative window display can help educate your customers so they’ll buy.
Even if the service you provide is obvious, you can use this opportunity to advertise what sets you apart from your competitors. Not only are window graphics themselves unique, but they help your company stand out from the crowd as well.
2. Add an Element of Mystery
Window graphics hide what’s happening behind your doors. When potential customers passing by can’t quite see everything that’s going on inside, they may be more likely to step in for a moment and check out what you have to offer.
3. Provide Interior Privacy
If your lobby has floor-to-ceiling windows, you don’t get much privacy. A display that covers the glass can double as a privacy screen. You can still see outside, but you’re less exposed to watchful eyes.
4. Rotate Designs Based on Sales and Seasons
Since they are easy to take down and put back up, you don’t have to keep the same window graphic up all year. Unlike window paint, which has to be painstakingly scraped off, window graphics can be peeled off and reapplied in just a few minutes.
When your products, services or sales change as the seasons go by, order a new graphic and attract new customers all over again.
5. Make the Most of Your Advertising Budget
Think about the cost of digital, television and radio advertising. Since you’ve already paid the bill for your building, why not utilize your storefront as an advertising medium?
Window displays are low-cost and versatile, making them an ideal choice when you want to maximize your marketing budget and see the highest return on investment.
M Graphics & Signs designs creative window displays for businesses of all industries. Call today to get a free quote for your next project, and transform the look of your business with the help of window graphics.